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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Hotel sales directors face increasing pressure to demonstrate measurable returns on their marketing investments, particularly in the meetings and events sector. This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. We appreciate your support.

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How Drip Email Campaigns Can Revolutionize Your Hotel Sales Strategy

Smart Meetings

Picture this: as a sales director for a major hotel chain, you spend countless hours attending conferences, crafting personalized offers, and following up with prospects. How can you stay top-of-mind without overwhelming your prospects? Contact Smart Meetings today to turn your email campaigns into powerhouse sales drivers.

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Are Networking Events Worth It for Your Business?

Endless Events

If utilized strategically, it could be a goldmine for prospective leads and increased brand loyalty. Strengthen Relationships Through Face-to-Face Meetings. Even in the age of social media and Skype, 84% of people still prefer in-person interactions. You can always follow up after networking event using social media.

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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. She is also an advisory board member with Zschool and Plumlogix.

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7 Tips for Driving Attendee Engagement at Virtual Events

Smart Meetings

As we move into pandemic recovery, virtual and hybrid events will remain top of mind for many marketing teams, with 92 percent of companies planning to host a digital event, conference or meet-up at some point in the year. Hashtags across social media platforms for cohesion and to aggregate conversations. How to Spread the Word.

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10 Commandments of Incredibly Successful Trade Shows by @QuickTapSurvey

Techsytalk

Analyze last year’s (and any previous year’s) returns to be sure the show is really worth attending and use social media to set appointments and generate leads before the show even begins. Even if you are a dedicated introvert, go out of your way to be friendly and helpful to everyone you meet. Be on your Best Behavior.

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How to Produce a Stand-Out Experience

Smart Meetings

The marketing team wants big corporate logos so they can show them to prospective attendees in hopes of impressing them with the quality of other people attending the event. This makes it easier for those of us who love live-tweeting events as a means of taking notes and sharing key takeaways with our social media followers.

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