Smart Meetings

FEBRUARY 14, 2023

Moreover, certain organizations, such as Tourism Diversity Matters (TDM) have made it their mission to guarantee that the tenants of Diversity, Equity and Inclusion (DE&I) are embraced throughout the hospitality industry to confront ethnic disparities and promote strategies to retain diversity within the workforce.

Hospitality 238

Hospitality Entertainment Tourism Tourism 238

Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. Are you responsible for promoting an event for your business, local community, visitor centre, council or region? Next up you need to decide where you will promote your event on social media. By Rebecca White. Last updated September 13, 2021.

Social Media 91

Social Media Media Promotion Tourism 91

Smart Meetings

MARCH 7, 2022

Editor’s note : This guest article is excerpted from the book, Event Success: Maximizing the Business Impact of In-Person, Virtual, and Hybrid Experiences by Alon Alroy, Eran Ben-Shushan and Boaz Katz, which will be published by Wiley March 29. Event planners will refer to event venues not as ‘online’ or ‘in-person’ but as hybrid.

Event Technology 264

Event Technology Technology Technology Events 264

Hotel Engine

AUGUST 7, 2022

Booking influencer events can accelerate your promotions and bring in sales. By sharing their life online and presenting themselves authentically, they increase the likelihood that their followers will feel comfortable following their recommendations. So how much can you expect to pay to have your hotel promoted by an influencer?

Promotion 88

Promotion Booking Social Media Audience 88

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.

Promotion 88

Promotion Social Media Vendor Audience 88

Social Tables

DECEMBER 5, 2018

The Global Meetings and Events Forecast reports that the average B2B event, for instance, operates on this budget breakdown: 43% marketing and promotion. B2B events spend 43% of their budgets on marketing and promotion. Focus on your design contest or photo hashtag in your promotional messaging for maximum impact. 18% venues.

Attendee 146

Attendee eCommerce B2B Registration 146

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Once approved, you can start publishing ads! For events, this can mean bringing on a speaker with a substantial TikTok following to cross-promote the gathering. Event marketing on TikTok is no different. Be organic.

Event Marketing 179

Event Marketing Marketing Marketing Social Media 179

Social Tables

JULY 31, 2018

The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Online donations have increased more than 12% year over year. It outlines each sponsorship tier, explaining the dollar amounts and promotion opportunities of each. Click To Tweet.

Sponsors 149

Sponsors Logistics Vendor Events 149

Stova

SEPTEMBER 14, 2020

According to Eventbrite , nearly twenty thousand online events are currently being published daily and almost half of them are health and wellness-related or business and professional events. You can help them alleviate heavy burdens by promoting focus, engagement, and balance with these six wellness-related activities.

Virtual Events 98

Virtual Events Seminar Publishing Online 98

Convene by PCMA

MARCH 30, 2022

Online attendees have full access to live and on-demand sessions, digital-only content, and the ability to connect with in-person attendees. Promote online and in-person connections on desktop and mobile. Roundtable discussions, webinars, certification courses and new content can be published year-round.

Certification 98

Certification Publishing Online Events 98

Social Tables

FEBRUARY 1, 2017

Usually, you pick a good platform or app, introduce the data, customize the modules, click publish, and … ta-da, you have an event site! First, you have to align the online communication and promotion strategies with the goals you pursue to achieve by organizing the event. Click To Tweet.

Website 111

Website Publishing Logistics Events 111

Endless Events

NOVEMBER 29, 2021

As an organizer, implement beacon badges for automated session check-in, and even a scavenger hunt to entertain guests and promote specific points of interest. Feature : Live display : Display platform dashboards in real-time and publish them to every venue screen! . Albert’s Aha! Albert’s Aha! Building events since : 2016.

Platform 334

Platform Registration Sponsors Events 334

Bizzaboo

MARCH 15, 2023

Over the last three years, Skift Meetings has hosted more than 80,000 attendees at 26 webinars and events, published 27 reports, written more than 500 articles, and more. Perhaps most notably, the EIC promotes Certified Meeting Professional (CMP) programs and credentials.

Website 98

Website Planner Certification Publishing 98

Tourism eSchool

OCTOBER 9, 2021

Published on October 10, 2021. Google My Business is a free tool that allows you to set up and promote a Profile for your business, which helps extend the reach of your business in Google Search Engine Result Pages and Google Maps. Publish ‘Posts’ to extend reach for your Article Content or Promote Events.

Management 91

Management Publishing Tourism Tourism 91

Convene by PCMA

JULY 21, 2023

Because Gen Z — the generation born between 1997 to 2012 — in particular is “weighing which events (if any) to attend in person,” according to another piece of research from Freeman, the recently published Gen Z Report , “they’re looking for ones that take burnout and boredom into account with balanced programming.”

Audience 98

Audience Publishing Events Training 98

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Tourism eSchool

JANUARY 15, 2023

Home 10 Ways to Build Trust With Customers Online By Rebecca White Published on January 16, 2023 Trust. The top 2 most trusted forms of advertising were Recommendations from people I know (81%) Consumer opinion posted online (60%) So why is this research so important? Trust that their money will be well spent.

Online 52

Online Social Media Website Advertising 52

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

Tourism eSchool

DECEMBER 12, 2022

Promote your ‘opt-in’ and signup form on your website (pop-up, side bar, footer), and social media accounts. So leading up to the slow season, publishing blog posts that are centered around experiences they can enjoy in your region during the off-season. Remember, your opt-in needs to be of value to your Ideal Customers.

Tourism 97

Tourism Tourism Marketing Marketing 97

Convene by PCMA

DECEMBER 19, 2023

Social media companies use a business model that depends on keeping you online for as long as possible,” he writes. “To LinkedIn was the most popular social media channel — used by three out of five event organizer respondents — to promote events. Just three years ago, Facebook was the leading channel for event promotion.

Trends 130

Trends Social Media Events Media 130

AltexSoft Travel

SEPTEMBER 14, 2021

Visit some of the largest online travel agencies such as Expedia or Booking.com that dominate travel distribution on the web and you won’t find rail reservations there. Online travel agencies. Customer profile on the Trenitalia app allows users to view their promotions and invoices, save the payment method, and many more.

Training 59

Training Booking Online Airlines 59

Conferences that Work

JANUARY 18, 2021

If you have a question you’d like me to answer, please write to me (don’t worry, I won’t publish anything without your permission). Some of these people are great and don’t promote their company. In addition, we’ve all had to sit through “speakers” who blatantly promote themselves and their companies on our dime and time.

Conference 101

Conference Meeting Speakers Trade Show 101

Convene by PCMA

MARCH 16, 2022

That includes the hidden metadata that teach platforms like Facebook and Google how to read, segment, and promote your site’s pages. For adherents of the “create once, publish everywhere” school of thought, this strategy is indispensable. standards for web accessibility.

Website 111

Website Automation SEO Social Media 111

Social Tables

MARCH 14, 2024

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. What is digital marketing?

Marketing 78

Marketing Marketing Social Media Advertising 78

Convene by PCMA

OCTOBER 22, 2021

When it comes to going green, most event marketers start with the obvious solutions — trading print promotions for digital or finding alternatives to single-use plastics. How can we promote sustainable practices on the show floor that live on beyond the event and positively impact the communities and industries we serve?

Sustainability 98

Sustainability Public Relations Events Event Marketing 98

Social Tables

JULY 31, 2018

Marketing The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Online donations have increased more than 12% year over year. It outlines each sponsorship tier, explaining the dollar amounts and promotion opportunities of each. Set your goals.

Sponsors 97

Sponsors Logistics Vendor Events 97

Motivation Excellence

JUNE 25, 2019

Direct mail is promotional content sent to people via postal mail. It also lets you visually map out your chosen carrier routes and ZIP codes online. For example, a local coupon circular might include promotions for a dentist’s office, supermarket and home goods store all on the same page. Not silly at all. Self-mailers.

Marketing 130

Marketing Marketing Advertising Audience 130

Tourism eSchool

SEPTEMBER 29, 2021

Published on September 30, 2021. Likewise, research indicates that 70% of those watching travel-related videos will base their destination choice on what they’ve just seen online. Where do you promote yourself, and are your images/videos there up-to-date? How to Brief a Photographer for Tourism Businesses & Destinations.

Tourism 96

Tourism Tourism Social Media Website 96

DCI

JUNE 20, 2023

As place marketers, we rely heavily on these platforms to reach target audiences and promote our destinations, regional career opportunities and business investment strengths. As brands and communities focus on diversity, equity and inclusion efforts, they need to make sure those efforts extend online.

Social Media 86

Social Media Media SEO Publishing 86

DCI

JULY 14, 2022

Barbara Palmer is deputy editor at Convene , published by PCMA, and covers all sorts of topics in educational content and professional development. Braley , who goes by“Sally,” is a managing editor at Northstar Meetings Group , publishing stories through one of the biggest and most reputable meeting groups in the world.

Meeting 70

Meeting Publishing Public Relations Planner 70

Solimar International

JUNE 22, 2021

In the world of social and physical distance where almost every aspect of human lives has moved online, the tourism industry has also actively shifted towards digitalization. Read more about community based tourism in our article about the lessons from Timor-Leste. Digitalization. Asset Inventory for Tourism.

Tourism 98

Tourism Tourism Trends Sustainability 98

Eventtia

OCTOBER 9, 2023

For online events, choose a robust virtual event management platform. For hybrid events or solely online happenings, select and test a virtual platform in advance. Clearly articulate what makes this event (and the products or promotions it features) unique. Detail out the promotional activities leading up to the event.

Event Planning 88

Event Planning Registration Retail Social Media 88

Tourism eSchool

MAY 9, 2023

Home How to Brief a Photographer for Tourism Businesses & Destinations By Lachlan Swan Published on May 10, 2023 Your place is amazing! Ultimately, no number of words can match visuals when it comes to travel decision making, and that’s exactly why you need a strong arsenal of them to get your phone ringing, or online bookings rolling in.

Tourism 89

Tourism Tourism Social Media Website 89

Convene by PCMA

OCTOBER 11, 2022

Uncertainty was an often-cited challenge in the responses to our most-recent Salary Survey published in our September issue — which isn’t surprising given all of those challenges and the fact that organizers consider every possible scenario in order to strip uncertainty out of the planning process. I taught it only online during COVID.

Contracts 98

Contracts Contracts Booking Publishing 98

Eventtia

MAY 18, 2022

Today’s attendees simply expect to be able to easily register for your event 24/7 online. With the rising popularity of virtual events in recent years, various companies have published powerful virtual event platforms that can help you quickly and easily host a virtual event. Promotion/marketing tools. Check reviews.

Event Planning 62

Event Planning Registration Virtual Events Events 62

Bizzaboo

JANUARY 8, 2024

Event marketing focuses on promoting your event to attract attendees and generate interest. Event branding sets the foundation for effective event marketing by creating a visual identity that can be used in promotional materials. Monitor brand mentions and sentiment on social media and online platforms.

Conference 105

Conference Social Media Sponsors Registration 105

Eventtia

JUNE 28, 2022

Here’s a quick rundown of some of the things you can do with an event automation software: Share promotional content across multiple platforms. This might include hotel listings and agenda details for live events, or webinar log-in information for online events. Even if it’s outside the event promotional context.

Automation 77

Automation Event Marketing Event Planning Marketing 77