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Budget Increases Are on the Rise in 2019

Smart Meetings

Though nearly half denied using it, and a small 21 percent found it to be an ineffective method, experts say SEO is undeniably important when increasing your event’s visibility through online key words. Under-utilized tactics are still equally important. Technology Reigns Supreme. Event tech continues to grow rapidly.

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3 Steps to Monetizing Data through Customer Intelligence

Smart Meetings

Other actions you may want to think about include email or mail campaigns, targeted discounts, print media advertising, social media, SEO, paid online advertising and special events. Another approach to finding the elusive data needed to build your customer intelligence is to purchase the data from a data vendor.

MICE professionals

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How to Plan the Best Event in 10 Stress-Free Steps

Social Tables

Some events may benefit more from a strategy relying mostly on small partnerships and local SEO (ex: weekly farmer’s market), whereas others may require an ad-heavy strategy that does most of the heavy lifting on social media (ex: industry conference. SEO, Local SEO, & SEM Millions of people are searching on Google every day.

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2019 Tech Conferences: The #1 Tech Events Guide

Bizzaboo

Search Marketing Expo is the leading conference for SEO & SEM professionals, helping marketers succeed with actionable tactics. The Annual is the largest non-vendor confab in the world, uniting the global SaaS community both online and off. San Jose, CA. East Meets West. Waikiki, HI. back to top. SaaStr Annual 2019.

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How to Promote Your Event on Social Media in 2023

Eventtia

In today’s very dynamic digital world, however, we can no longer rely on just one marketing tactic or channel to spread the word, and instead, it’s about integrating the various channels, both online and offline, in a coordinated effort to achieve our marketing goal. Link to your website/event page to encourage online registration.

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Hotel Booking Engine: How to Boost Direct Bookings

AltexSoft Travel

Subdued by online travel agencies, they struggled to attract users to shop directly. Hotels should accept online payment and offer guests a wide range of options. Although it doesn’t have an API, you will be able to integrate with most channel managers (SiteMinder, D-EDGE, SmartHOTEL) and PMS vendors (OPERA PMS, Protel, Amadeus).

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Top 12 Event Planning Certifications You Need To Propel Your Career

Bizzaboo

For details on the structure of the exam and testing periods — and to learn more about the online event planning classes — check out the ILEA website. The GTP program also offers a variety of ways to help applicants succeed through the program, from study guides and resource lists to online prep courses. Learn more: ILEA 3.