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How to Engage your Audience on Social Media and Other Event Tips

Endless Events

But while you use those services a lot, do you really know how to engage your audience on social media? You also need to establish a working partnership with your speakers and influencers, allowing better presentations and a great way connect to them with your audience. What does it really take to engage social media audiences?

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How You Can Make Your Events Awesome By Taking Advantage of Social Media by @dancarthy2

Techsytalk

Fortunately, with the help of social media , things can be a bit easier. No matter what you plan to organize, know that you should never underestimate the power of social media. Facebook is without a doubt the most popular social network and it is followed by Twitter and Instagram. Yes, social media helps here too.

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6 Tips for Keeping Attendees Tuned In During Your Online Events

Smart Meetings

With online events especially, attendees can get distracted by looking at their phones or trying to multitask during presentations. Moreover, attendance rates for online sessions can be low: Registrants are less likely to show up, as they may get pulled into meetings or simply forget to add events to their calendar.

Online 328
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77 Event KPIs To Measure Your Event Success

Endless Events

We’ve outlined 77 event KPIs and divided them into eight major groups: general and attendee event KPIs , financial event KPIs , marketing KPIs , audience engagement KPIs , presenter KPIs , sponsorship and tradeshow KPIs , event networking KPIs , community KPIs. Registration & Attendee KPIs. Number of total registrations.

Platform 334
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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

Marketers should also consider segmenting lists by audience (customers, prospects and partners) and conducting A/B testing to determine which subject lines are most effective in prompting higher open rates and which call to actions are more likely to drive event registrations.

Marketing 264
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The 14 Most Important KPIs for Event Audience Engagement

Endless Events

We like this KPI because it can tell you which presenters, sessions, topics, and locations were more popular with attendees. Session registrations won’t necessarily tell you how good or bad a session was — but they say a lot about your pre-session marketing. On the flip side, low registration means people probably aren’t as interested.

Audience 317
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45 Questions To Ask Before Meeting With A Virtual Event Production Company

Endless Events

Think about them and write them down so you can present them when meeting with a virtual event production company. What existing event technologies do you already have for registration and/or networking? Do you already have registration or networking tools? What kind of content will you be presenting?