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Case study: AER Annual Conference 2023, Amsterdam

The MICE Blog

The focus was on addressing current tourism challenges and providing targeted training for participants. The organization promotes travel by public transport and has been compensating for the entire event for years. AER aimed to strengthen the industry and create an inspiring event for its members.

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Smart Moves in Hawaii, New Orleans and More

Smart Meetings

Prior to this role, Kauffman was the founder and president of EPR+, a 17-year independent marketing, communications and public relations consultancy. She will now be responsible for driving sales initiatives, creating and maintaining client relationships and promoting The Windsor Court as a premier destination.

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Converting In-Person Events To Virtual: How DMP Did It!

Endless Events

“And the public relations before a trade show nowadays you can’t just drop it on the day of the trade show, they’ll never be seen. So we had already been counting down new product promotions. We’ve been promoting the show with a color graphic of our trade show, a photo of our trade show booth.

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Virginia Destination Management Organizations: An Interview With Local Director, Irene Kilmer

Solimar International

I received a degree in Communication with a focus in Public Relations from Virginia Tech. Even before 2020, our office focused on promoting our outdoor recreation because our area offers outdoor amenities that people of all ages and backgrounds can enjoy. This rail-to-trail is paved and connects the towns together.

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20 Bright Ideas for Personalizing Attendee Experiences

Convene by PCMA

Yes to all of the above, according to Kimberly Hardcastle-Geddes, CEM, president of the marketing and public relations firm, mdg, who offered 20 real-world examples of personalization in her presentation, “ Facilitating Curated Event Experiences: How Thinking Small Delivers Big Returns ,” at Convening Leaders 2024.

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A Guide to New Technologies for Event Professionals

Convene by PCMA

In essence, your wish is their command: ChatGPT can generate ideas or even full copy for social posts to promote a keynote session, write session descriptions, or recommend venues for your next event. Generative AI tools like ChatGPT take that one step further, using the source data to actually produce new information.

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Is There A Future for Women In Tourism Leadership?

DCI

Over many years I have watched how our male counterparts support the advancement and promotion of their friends and colleagues and use their networks so adeptly,” she said, “but sadly, this is not something that I have seen my female counterparts in the world of tourism master and it’s one thing I’d like to see change.

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