Smart Meetings

AUGUST 17, 2021

Three and a half months prior to my client’s largest annual trade show, we were notified that the San Diego Convention Center would be unable to host the program due to it being used as a temporary Emergency Intake Site. The center was not going to be available for groups from March to August 2021.

Sponsors 290

Sponsors Venue Registration Trade Show 290

Smart Meetings

APRIL 7, 2023

Because even the smallest meeting is the best place to find new leads, clients and prospects. Would it surprise you to learn that 84% of attendees come to events for networking? Yet, approaching random strangers can be nerve-wracking, especially for work-from-home or introverted employees. However, there is good news.

Networking 278

Networking Events Trade Show Attendee 278

Endless Events

MAY 12, 2022

I was in a role where I had a planner title, but 50% of what I did was related to trade shows. They might not be the first time your prospect has heard about you. . “Event marketers get much more respect and street cred than event planners,” Deanna agrees. “And 75% of their role overlaps.

Planner 320

Planner Events Virtual Events Trade Show 320

Smart Meetings

APRIL 7, 2023

Just don’t call it a trade show,” he advised. They want their own journey and event organizers need to bring prospects to them. Virtual participation has fallen off a cliff,” Meyer said. Millennials and Gen Z want a curated journey. They have a bad reputation. They don’t expect to sit in a classroom all day.

Travel 246

Travel Travel Banking B2B 246

Stova

APRIL 6, 2023

Though event technology has changed drastically in the last decade, there’s no denying that in-person interactions remain the most impactful way for marketers to forge, build and nurture meaningful relationships with prospects and customers. That’s why focusing on trade show ROI is incredibly important. What Is a Trade Show?

Trade Show 52

Trade Show B2B Social Media Prospect 52

Endless Events

AUGUST 28, 2020

And for years, organizations harnessed the power of conferences and trade-shows in order to improve their overall marketing strategies. You often have to work on a prospect for several weeks, leading them through several stages of the funnel. Ask around any company and they’ll tell you exactly that.

Virtual Events 279

Virtual Events Events Audience Trade Show 279

InEvent

JANUARY 23, 2024

Trade shows offer a valuable opportunity for businesses to connect with prospects, showcase their products and services, and generate leads. However, with the vast number of exhibitors and attendees at these events, it can be challenging to stand out from the crowd and attract traffic to your trade show exhibition.

Trade Show 52

Trade Show Attendee Prospect Production 52

Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

Trade Show 52

Trade Show Marketing Marketing Prospect 52

MeetingPool

SEPTEMBER 5, 2018

Innovative Apps That Will Enhance Your Lead Capture Experience Let’s face it — the reason we exhibit at trade shows is for leads, finding prospects and expanding relationships with customers. table goes up, […].

Trade Show 53

Trade Show Management Prospect Marketing 53

Stova

JUNE 8, 2023

Trade shows provide opportunities to showcase your products, drive leads and sales, and stay up to date on industry innovations. Historically, trade shows and other in-person events have taken up the biggest piece of the B2B marketing budget. What is trade show ROI? Educate customers and prospects?

Trade Show 52

Trade Show Marketing Marketing Prospect 52

Stova

AUGUST 22, 2024

Lead retrieval is arguably the most important objective for sponsors and exhibitors at a trade show, but the technology supporting this activity today is often clunky and ineffective. A lead retrieval app with features for favoriting and prioritizing leads helps exhibitors manage their prospects more effectively.

Trade Show 52

Trade Show Sponsors Event Apps Registration 52

MeetingPool

DECEMBER 3, 2019

Source: Communique Conferencing Communique Conferencing announced today that the fourth edition of their industry-leading Virtual Trade Show Annual Benchmark Report has been released. said Adelphi Kennedy, VP of Communications at Communique.” ” Every day, marketers and […].

Trade Show 45

Trade Show Prospect Training Communications 45

MeetingsNet

FEBRUARY 6, 2023

Companies’ marketing events in 2023 will be more about deepening existing customer relationships rather than winning over prospective customers, according to the 2023 Events Outlook Report from Splash, a virtual-meeting platform provider. The recent survey of 670 event marketers from organizations in the U.S.

Event Marketing 104

Event Marketing Marketing Marketing Trends 104

Smart Meetings

OCTOBER 29, 2018

Louis Public Radio in May of 2017, when the prospect of a convention center upgrade seemed increasingly likely following a local election. “So, The investment alone has driven greater interest at trade shows and generated a palpable excitement from groups. We’ve lost ground,” Explore St. Louis President Kitty Ratcliffe told St.

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Proposal Booking Trade Show Prospect 224

Eventtia

JANUARY 15, 2025

Trade Shows and Fairs Trade shows and fairs bring together multiple brands and industry players in one place. Participating in trade shows gives your brand direct access to interested buyers. Try online interactive meetings, virtual trade shows, or hybrid events.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Convene by PCMA

JULY 19, 2023

A signature feature of the one-day event is Lippman’s rapid-fire “5 Data Points in 5 Minutes,” research-backed insights about the current state and future direction of conventions and trade shows. For example, making new product announcements at a trade show ranks only two percentage points higher than a post on social media.

Management 98

Management Trade Show Sponsors Audience 98

Bizzaboo

APRIL 19, 2023

For example, if you are hosting a trade show, you might want to set a goal of generating 100 leads. Prospective registrants will want to know how they will benefit from attending the event, and the clearer their understanding, the more likely they will attend. Get creative with engaging content.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Planner 105

Planner Meeting Online Trade Show 105

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events.

Advertising 105

Advertising Marketing Marketing B2B 105

Eventtia

NOVEMBER 7, 2022

Here, the event proposal’s main role is to communicate how prospective sponsors can benefit from sponsoring the event, as well as to explain the event’s concept and agenda to these prospective sponsors. and external stakeholders (prospective partners, vendors, prospective sponsors, speakers/talents, etc.). A trade show?

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Proposal Prospect Sponsors Events 118

Bizzaboo

JUNE 21, 2023

They enable businesses to manage relationships with current and prospective customers. “ How To Maximize Event ROI at Trade Shows, Conferences, and More To achieve the highest return on investment (ROI) for your events, it’s crucial to implement effective strategies tailored to different event types.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Convene by PCMA

OCTOBER 4, 2021

At least 80 percent of trade-show attendees and 83 percent of exhibitors are vaccinated — rates much higher than the latest CDC figures for vaccination nationally, which show that 56 percent of the population has been fully vaccinated. Here are some takeaways from those studies.

Public Relations 98

Public Relations Trade Show Prospect Events 98

Motivation Excellence

AUGUST 22, 2019

And a user-friendly, feature-rich database lets you provide valuable information to customers, prospects and others with ease. Trade shows and local business expos aren’t just for product demos and swapping business cards. Businesses can see up to $44 for every dollar they spend on email marketing.

Social Media 130

Social Media Automation Trade Show Booking 130

Convene by PCMA

JANUARY 19, 2023

With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences. We may even discover new markets are emerging as the best prospects for growth in a given show cycle. “I

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

Bizzaboo

APRIL 16, 2023

Generating Leads Events are the perfect place to meet new business prospects and capture leads. Many of the folks who show up at your events come because they want to learn more about your products and services; they’re already interested, so you don’t have to pitch them cold.

Retreat 104

Retreat Trade Show Events Prospect 104

Convene by PCMA

AUGUST 13, 2021

Lippman, producer of the Exhibition and Convention Executives Forum (ECEF) and other events for trade-show executives, sees this as a very positive sign. These new hires,” he said, “will certainly improve how we market and produce our events — and will extend their reach.”.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Social Tables

APRIL 17, 2018

While most people are going to attend a conference or trade-show to network and interact, the swag they’re handed at the registration desk can go a long way in building brand affinity and adding value. People attending an industry trade show ? After all, w ho doesn’t like getting free stuff?

Conference 102

Conference Trade Show Vendor Events 102

Convene by PCMA

AUGUST 25, 2021

Planners responding to the latest Recovery Dashboard listed pulling off virtual events —like the National Electrical Contractors Association’s first virtual trade show – as one of their accomplishments during COVID-19. Building virtual conferences, trade shows, other events. (23 VIRTUAL CONFERENCES. RELATIONSHIPS.

Virtual Events 98

Virtual Events Trade Show Contracts Contracts 98

Eventtia

OCTOBER 31, 2022

Thousands of visitors will walk by your trade show booth. For any business, large or small, the exhibition and trade show scene is the perfect opportunity to generate brand awareness and meet prospective customers. However, capturing the attention of your target audience starts long before the trade show starts.

Trade Show 62

Trade Show Prospect Contracts Contracts 62

Convene by PCMA

DECEMBER 26, 2023

As we plan for 2024, mdg’s team of experts is resolving to make the most of the new trends and technologies that will help us identify, reach, and attract new audiences to trade shows and conferences. “I

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Convene by PCMA

MARCH 9, 2023

Garner will sell and market Atlanta as a destination for prospective trade shows and group meetings. She will generate leads and subsequent bookings for trade show and national account sales requiring 1,201 rooms or great on peak night. Previously, Ortega served as client solutions manager at Freeman.

Trade Show 52

Trade Show Prospect Hospitality Booking 52

Bizzaboo

SEPTEMBER 26, 2022

Following up with all prospects. Over the years, various estimates have been made about the percentage of trade show exhibitors that don’t follow up with leads, but the estimates are consistently between 80% and 95%! Thanking attendees for participating. Adding tons of people to the marketing newsletter. Offering free trials.

Registration 98

Registration Events Trade Show Social Network 98

Convene by PCMA

JANUARY 31, 2024

Herr will sell and market Atlanta as a destination for prospective trade shows and group meetings. He will be responsible for generating leads and bookings for trade show and national account sales requiring 1,201 rooms or more on peak night.

Trade Show 52

Trade Show Prospect Tourism Tourism 52

Stova

FEBRUARY 15, 2024

The good news: Great sponsors are like magnets, drawing the right people to your trade shows and conferences. You’ll discover: Sure-fire tips for packages to endear your sponsors to attendees Innovative tools that make it easy for prospective partners to say YES! Put sustainability front and center.

Sponsors 59

Sponsors Prospect Automation Trade Show 59

Convene by PCMA

APRIL 21, 2024

As a market research company focused on exhibits and events, EVOLIO Marketing conducts hundreds of surveys a year for various clients, industries, exhibitors, show organizers, corporate events, and more, enabling the company to create benchmarks. Post-COVID trade show realities. It’s not that it’s a train wreck.

Sponsors 59

Sponsors Trade Show Events Prospect 59

Convene by PCMA

AUGUST 12, 2024

Courtesy Lippman Connects) Standing out as an exhibitor at trade shows and other events isn’t easy. The cofounders of Backtrack, an AI booth sales assistant app, realized that they needed a novel way to help them connect with prospects at the Exhibition and Convention Executives Forum (ECEF), held May 29 in Washington, D.C.

Prospect 52

Prospect Events Trade Show Attendee 52

Social Tables

AUGUST 10, 2023

There are many different types of events that event planners may be involved in, including: Weddings Corporate events Trade shows Conferences Fundraisers Each type of event comes with its own unique challenges and requirements, so event planners need to be able to adapt to a wide range of situations. Corporate event planners.

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Planner Certification Trade Show Vendor 78