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It’s Time to Harness AI for Event Success

Convene by PCMA

If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Vanessa Page is a copy director at mdg , A Freeman Company, a full-service marketing and public relations firm specializing in B2B events. Unfortunately, AI doesn’t always get it right. Vice versa?

SEO 111
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UA vs. GA4: The Beginners Guide to Website Analytics

The Abbi Agency

Optimizing content and SEO Web analytics also happen to be critical in shaping a business or brand’s content and SEO strategy — who would’ve thought? UA wasn’t designed with our modern technological needs in mind, for obvious reasons. Tracking metrics like bounce rate, average time on individual pages, etc. So… What Happens Now?

Website 26
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UA vs. GA4: The Beginners Guide to Website Analytics

The Abbi Agency

Optimizing content and SEO Web analytics also happen to be critical in shaping a business or brand’s content and SEO strategy — who would’ve thought? UA wasn’t designed with our modern technological needs in mind, for obvious reasons. Tracking metrics like bounce rate, average time on individual pages, etc. So… What Happens Now?

Website 26
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How 8 Event Marketers Are Using AI Now

Convene by PCMA

Gen AI can optimize marketing strategies through alpha/beta testing of different elements, including page layouts, ad copy, and SEO strategies, using predictive analytics and data- driven recommendations.

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Your Complete Guide To PR For Events

Eventtia

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Marketers develop event content with relevant keywords to boost SEO.

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Generative AI: ally or enemy?

Interface Tourism Spain

In the field of communication and public relations, we see how generative AI has become a powerful tool. AI can also assist in optimizing content for SEO by analyzing trends and suggesting improvements, ensuring that the content is not only relevant but also visible in search engines.

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Generative AI: ally or enemy?

Interface Tourism Spain

In the field of communication and public relations, we see how generative AI has become a powerful tool. AI can also assist in optimizing content for SEO by analyzing trends and suggesting improvements, ensuring that the content is not only relevant but also visible in search engines.