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Smart Moves in Reno, Paradise Coast and More

Smart Meetings

He brings over 30 years of expertise in the travel and tourism industry and has served in executive roles local to the region for 15 years. Jay Tusa Jay Tusa, Naples, Marco Island, Everglades Convention & Visitors Bureau The Naples, Marco Island, Everglades Convention & Visitors Bureau appoints Tusa as tourism director.

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Bridging the Gap Between the C-Suite and the Destination’s Facebook Page: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Advanced Travel and Tourism

This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 246
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Destinations International Rising Stars Share Their Covid Lessons

Smart Meetings

Smart Meetings loves recognizing talented hospitality professionals who will help the industry evolve as we get back to meeting, so when we heard that Destinations International had announced their 2021 30 Under 30 class from convention and visitors bureaus and tourism boards around the world, we wanted to get to know them better.

Tourism 279
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Branding 101 for Tourism Businesses

Tourism eSchool

Branding 101 for Tourism Businesses. Your brand is the most powerful marketing weapon your tourism business has at it's disposal. A good way to think about your brand is how your customers feel when experiencing your tourism products and how they describe your product/service/experience to their friends and family.

Tourism 93
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5 Reasons Marketers Should Value Tourism Awards

DCI

Tourism awards given by media and industry associations can do for destinations what Oscar nods do for movies and Grammy’s do for songs. Media outlets will share the winners and marketers can simply watch the media mentions accumulate. Looking to leverage the potential of tourism awards for your marketing efforts?

Tourism 96
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Bridging the Gap Between the C-Suite and the Destination’s Content Strategy: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Advanced Travel and Tourism

This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 130
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Is There A Future for Women In Tourism Leadership?

DCI

Do I believe there is a future for women in tourism leadership? While the UNWTO’s 2019 report showed that a slightly higher percentage of tourism ministers worldwide were female compared to ministers overall, the number still accounted for fewer than a quarter of all tourism ministers at just 23%.

Tourism 85